Mathematics (informal club analysts of the Bank) compared the financial and payment preferences of clients who are actively using smartphones based on the two most popular operating systems - iOS and Android.
Among Android users in 10% more customers online stores than among iPhone owners.
The Android smartphones are more likely to use payment cards and banking services savings. Thus, the average Android owner for six months provides 33 card payment through POS-terminals, and the user is iPhone - only 27 payments. Twice more the Bank's customers with Android smartphones use the service accumulation "Piggy".
Among Android users in 10% more customers to online stores, but among the owners of the iPhone 7 times more buyers of music, movies and applications in the online store of the company. IPhone users doubled among online buyers of tickets. But the service of the Bank for the sale of railway tickets equally like both Android and iPhone owners.
According to a survey among the customers of the Bank of Android users is 1.5 times more than iphone users. In men the most popular Android smartphones. Quite a surprise to the researchers concluded that retirees prefer the iPhone.
Among Android users in 10% more customers online stores than among iPhone owners.
The Android smartphones are more likely to use payment cards and banking services savings. Thus, the average Android owner for six months provides 33 card payment through POS-terminals, and the user is iPhone - only 27 payments. Twice more the Bank's customers with Android smartphones use the service accumulation "Piggy".
Among Android users in 10% more customers to online stores, but among the owners of the iPhone 7 times more buyers of music, movies and applications in the online store of the company. IPhone users doubled among online buyers of tickets. But the service of the Bank for the sale of railway tickets equally like both Android and iPhone owners.
According to a survey among the customers of the Bank of Android users is 1.5 times more than iphone users. In men the most popular Android smartphones. Quite a surprise to the researchers concluded that retirees prefer the iPhone.
